| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US20090063280A1 Filed: 2007-09-04 Issued: 2009-03-05 Patent Holder: (Original Assignee) Tapioca Mobile Inc (Current Assignee) Qualcomm Inc Inventor(s): Charles Stewart Wurster, Sachin Deshpande Title: Delivering Merged Advertising and Content for Mobile Devices |
| [FEATURE ID: 1] method, first party, computing device, recipient, second party different, delivery method | system, user, network, service, scheme, person, technique | [FEATURE ID: 1] computer, method, messaging services protocol, mobile phone, codec |
| [TRANSITIVE ID: 2] comprising, contains, containing | including, having, of, involves, for, includes, involving | [TRANSITIVE ID: 2] comprising |
| [TRANSITIVE ID: 3] providing, receiving, determining | identifying, processing, generating, transmitting, requesting, recognizing, communicating | [TRANSITIVE ID: 3] receiving, obtaining, converting |
| [FEATURE ID: 4] advertisement, interactive element | object, image, information, item, illumination, application | [FEATURE ID: 4] advertisement |
| [TRANSITIVE ID: 5] associated, delivered, displayed, present | provided, corresponding, visible, submitted, included, contained, identified | [TRANSITIVE ID: 5] associated |
| [FEATURE ID: 6] display, browsing session, delivery | publication, transmission, download, transfer, output, distribution, provision | [FEATURE ID: 6] delivery |
| [FEATURE ID: 7] network communication, identifier, additional information, interface option, additional information available | advertisement, message, information, media, video, document, text | [FEATURE ID: 7] content, baseline format, baseline format content, media file, packet data unit, video content, first clip |
| [FEATURE ID: 8] text field | frame, display, keyboard, window | [FEATURE ID: 8] screen |
| [FEATURE ID: 9] portion | first, subset, segment, display, region, predetermined portion, location | [FEATURE ID: 9] portion, second clip |
| [FEATURE ID: 10] contact information | content, metadata, parameters, criteria, code, data, preferences | [FEATURE ID: 10] content delivery specifications, characteristics |
| [FEATURE ID: 11] user profile | notification, message, query, user | [FEATURE ID: 11] request |
| [FEATURE ID: 12] visitor information database | user, profile, device, list | [FEATURE ID: 12] associated device class |
| [FEATURE ID: 13] demographic information, selectable delivery preference options, delivery preference | content, attributes, messages, information, preferences, instructions, parameters | [FEATURE ID: 13] advertisements, baseline format advertisements, video resolution limitations, video settings |
| [FEATURE ID: 14] claim | aspect, item, clair, clause, preceding claim, figure, paragraph | [FEATURE ID: 14] claim |
| [FEATURE ID: 15] types | attributes, characteristics, sources, portions | [FEATURE ID: 15] metadata |
| 1 . A method [FEATURE ID: 1] of online advertising , comprising [TRANSITIVE ID: 2] : providing [TRANSITIVE ID: 3] an advertisement [FEATURE ID: 4] associated [TRANSITIVE ID: 5] with a first party [FEATURE ID: 1] for display [FEATURE ID: 6] in a network communication [FEATURE ID: 7] delivered [TRANSITIVE ID: 5] to a computing device [FEATURE ID: 1] of a recipient [FEATURE ID: 1] during a browsing session [FEATURE ID: 6] , wherein the advertisement contains [TRANSITIVE ID: 2] an interactive element [FEATURE ID: 4] displayed [TRANSITIVE ID: 5] within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 1] than the first party ; receiving [TRANSITIVE ID: 3] an indication that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 3] , in response to the receiving the indication , whether an identifier [FEATURE ID: 7] containing [TRANSITIVE ID: 2] unique identifying information about the recipient is present [FEATURE ID: 5] on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field [FEATURE ID: 8] to be displayed in at least a portion [FEATURE ID: 9] of the advertisement ; receiving contact information [FEATURE ID: 10] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 11] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 12] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 13] ; retrieving additional information [FEATURE ID: 7] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data in an analytics server , the recipient tracking data being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 14] 1 , further including : causing an interface option [FEATURE ID: 7] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options [FEATURE ID: 13] to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 15] of additional information available [FEATURE ID: 7] for delivery [FEATURE ID: 6] to the recipient ; receiving an indication of at least one delivery preference [FEATURE ID: 13] |
1 . A computer [FEATURE ID: 1] - implemented method [FEATURE ID: 1] comprising [TRANSITIVE ID: 2] : receiving [TRANSITIVE ID: 3] a request [FEATURE ID: 11] to initiate delivery [FEATURE ID: 6] of content [FEATURE ID: 7] via a messaging services protocol [FEATURE ID: 1] to a mobile phone [FEATURE ID: 1] ; obtaining [TRANSITIVE ID: 3] the content ; obtaining one or more advertisements [FEATURE ID: 13] associated [TRANSITIVE ID: 5] with the request ; converting [TRANSITIVE ID: 3] the content and the one or more advertisements into a baseline format [FEATURE ID: 7] ; integrating the baseline format content [FEATURE ID: 7] and the one or more baseline format advertisements [FEATURE ID: 13] to generate an integrated media file , the integrated media file [FEATURE ID: 7] substantially conforming to content delivery specifications [FEATURE ID: 10] for the mobile phone ; and initiating delivery of a packet data unit [FEATURE ID: 7] encapsulating the integrated media file to the mobile phone via the messaging services protocol . 2 . A method as in claim [FEATURE ID: 14] 1 , wherein the messaging services protocol is Multimedia Messaging Service . 3 . A method in claim 1 , wherein at least one of the advertisements is pre-pended to the video content [FEATURE ID: 7] so that such advertisement or advertisements are displayed prior to the video content when the integrated media file is played on the mobile phone . 4 . A method as in claim 1 , wherein at least one of the advertisements is appended to the video content so that such advertisement or advertisements are displayed subsequent to the video content when the integrated media file is played on the mobile phone . 5 . A method as in claim 1 , wherein at least one of the advertisements is displayed concurrently to the video content when the integrated media file is played on the mobile phone . 6 . A method as in claim 1 , wherein the at least one concurrently displayed advertisement [FEATURE ID: 4] is placed along an outer edge of a screen [FEATURE ID: 8] of the mobile phone . 7 . A method as in claim 1 , wherein the at least one concurrently displayed advertisement is overlaid on top of at least a portion [FEATURE ID: 9] of the video content . 8 . A method as in claim 1 , wherein a transparency level of the at least one concurrently displayed advertisement overlaid on top of at least a portion of the video content varies at the video content is being played . 9 . A method in claim 1 , wherein a first of at least one of the advertisements is displayed prior to a first clip [FEATURE ID: 7] of the video content , a second of the at least one of the advertisements is displayed subsequent to the video content , and a second clip [FEATURE ID: 9] of the video content is played subsequent to the second portion of the at least one of the advertisements when the integrated media file is played on the mobile phone . 10 . A method as in claim 1 , further comprising determining one or more content delivery specifications for the mobile phone by associating the mobile phone with a device class , the device class prescribing video resolution limitations [FEATURE ID: 13] for a group of mobile phones . 11 . A method as in claim 10 , further comprising : selecting a codec [FEATURE ID: 1] to encode the video content and the advertisement based on the video resolution limitations prescribed by the associated device class [FEATURE ID: 12] for the mobile phone . 12 . A method as in claim 1 , further comprising determining one or more content delivery specifications for the mobile phone by predicting video settings [FEATURE ID: 13] for the mobile phone based on one or more of characteristics [FEATURE ID: 10] derived from metadata [FEATURE ID: 15] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: EP1754187A4 Filed: 2004-05-04 Issued: 2009-03-04 Patent Holder: (Original Assignee) UTBK Inc (Current Assignee) UTBK Inc Inventor(s): Ebbe Altberg, Marc Barach, Scott Faber, Michael Fordyce, Ron Hirson, John Somorjai, Der Linden Sean Van Title: Methods and apparatuses for geographic area selections in pay-per-call advertisement |
| [FEATURE ID: 1] method | computer, mechanism, technique, medium, methodology, media, technology | [FEATURE ID: 1] method |
| [FEATURE ID: 2] online advertising | advertising, targeting, searching, providing | [FEATURE ID: 2] billed |
| [TRANSITIVE ID: 3] comprising, contains | comprises, includes, having, involving, containing, with, performing | [TRANSITIVE ID: 3] comprising, including |
| [TRANSITIVE ID: 4] providing, display, receiving, delivery | presenting, displaying, transmitting, identifying, sending, processing, serving | [TRANSITIVE ID: 4] receiving, providing, delivery |
| [FEATURE ID: 5] advertisement, interactive element, indication, identifier, information, delivery method preferences, analytics server, interface option | item, object, image, application, address, offer, indicator | [FEATURE ID: 5] indication, advertisement, advertiser |
| [FEATURE ID: 6] first party, recipient, second party different | subscriber, service, provider, sender, location, party, person | [FEATURE ID: 6] telephone number, media channel, user, phone call |
| [FEATURE ID: 7] network communication | television, website, internet, phone, billboard, wap, email | [FEATURE ID: 7] newspaper, radio broadcast, television broadcast, web server, Wireless Application Protocol |
| [TRANSITIVE ID: 8] delivered | related, corresponding, connected, available | [TRANSITIVE ID: 8] assigned |
| [FEATURE ID: 9] computing device | website, terminal, browser, network, location, system, center | [FEATURE ID: 9] business location, server |
| [FEATURE ID: 10] browsing session | trip, call, connection, visit | [FEATURE ID: 10] radius |
| [TRANSITIVE ID: 11] containing | receiving, comprising, holding, indicating, including, providing, requesting | [TRANSITIVE ID: 11] having |
| [FEATURE ID: 12] present | provided, currently, stored, already | [FEATURE ID: 12] further |
| [FEATURE ID: 13] contact information, recipient tracking data, additional information available | information, metadata, input, communication, data, instructions, feedback | [FEATURE ID: 13] content |
| [FEATURE ID: 14] user profile | code, contact, key, request, hyperlink | [FEATURE ID: 14] reference |
| [FEATURE ID: 15] visitor information database | catalog, library, network, repository, memory, location, cache | [FEATURE ID: 15] database |
| [FEATURE ID: 16] least delivery method preferences | location, identity, age, information | [FEATURE ID: 16] interest |
| [FEATURE ID: 17] claim | preceding claim, embodiment, paragraph, figure, item, clause, clair | [FEATURE ID: 17] claim |
| [FEATURE ID: 18] delivery method, delivery preference | delivery, format, selection, type, content, choice, recipient | [FEATURE ID: 18] target geographic area |
| 1 . A method [FEATURE ID: 1] of online advertising [FEATURE ID: 2] , comprising [TRANSITIVE ID: 3] : providing [TRANSITIVE ID: 4] an advertisement [FEATURE ID: 5] associated with a first party [FEATURE ID: 6] for display [FEATURE ID: 4] in a network communication [FEATURE ID: 7] delivered [TRANSITIVE ID: 8] to a computing device [FEATURE ID: 9] of a recipient [FEATURE ID: 6] during a browsing session [FEATURE ID: 10] , wherein the advertisement contains [TRANSITIVE ID: 3] an interactive element [FEATURE ID: 5] displayed within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 6] than the first party ; receiving [TRANSITIVE ID: 4] an indication [FEATURE ID: 5] that the recipient activated the interactive element displayed within the advertisement ; determining , in response to the receiving the indication , whether an identifier [FEATURE ID: 5] containing [TRANSITIVE ID: 11] unique identifying information [FEATURE ID: 5] about the recipient is present [FEATURE ID: 12] on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field to be displayed in at least a portion of the advertisement ; receiving contact information [FEATURE ID: 13] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 14] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 15] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences [FEATURE ID: 16] and demographic information ; retrieving additional information associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences [FEATURE ID: 5] , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data [FEATURE ID: 13] in an analytics server [FEATURE ID: 5] , the recipient tracking data being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 17] 1 , further including : causing an interface option [FEATURE ID: 5] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 18] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types of additional information available [FEATURE ID: 13] for delivery [FEATURE ID: 4] to the recipient ; receiving an indication of at least one delivery preference [FEATURE ID: 18] |
1 CLAIMS What is claimed is : 1 . A method [FEATURE ID: 1] , comprising [TRANSITIVE ID: 3] : receiving [TRANSITIVE ID: 4] an indication [FEATURE ID: 5] of a target geographic area [FEATURE ID: 18] of an advertisement [FEATURE ID: 5] for an advertiser [FEATURE ID: 5] , the advertiser having [TRANSITIVE ID: 11] a telephone number [FEATURE ID: 6] , the advertisement including [TRANSITIVE ID: 3] one of : a telephone number assigned [TRANSITIVE ID: 8] to the advertiser and a reference [FEATURE ID: 14] to the telephone number assigned to the advertiser ; and providing [TRANSITIVE ID: 4] the advertisement for delivery [FEATURE ID: 4] to users of interest [FEATURE ID: 16] in the target geographic area , the advertiser billed [TRANSITIVE ID: 2] for the advertisement based on telephonic connections made to the telephone number of the advertiser through the telephone number assigned to the advertiser . 2 . The method of claim [FEATURE ID: 17] 1 , wherein the indication comprises one from a group consisting of : city ; state ; county ; country ; and , region . 3 . The method of claim 1 , wherein the indication comprises an indication of area represented by a zip code . 4 . The method of claim 1 , wherein the indication comprises a distance covering a surrounding area of one from a group consisting of : a zip code ; a city ; and , a location . 5 . The method of claim 1 , wherein the indication comprises a radius [FEATURE ID: 10] to a business location [FEATURE ID: 9] of the advertiser . 6 . The method of claim 1 , further comprising : receiving content [FEATURE ID: 13] for the advertisement from the advertiser , the content including the telephone number of the advertiser ; and replacing the telephone number of the advertiser with one of the telephone number assigned to the advertiser and the reference to the telephone number assigned to the advertiser to generate the advertisement . 7 . The method of claim 6 , wherein the advertisement is provided to a media channel [FEATURE ID: 6] for delivery to users of interest in the target geographic area ; and the telephone number assigned to the advertiser is further [FEATURE ID: 12] associated with the media channel . 8 . The method of claim 6 , wherein the advertisement is provided to a user [FEATURE ID: 6] of interest in the target geographic area through one of : newspaper [FEATURE ID: 7] ; radio broadcast [FEATURE ID: 7] ; television broadcast [FEATURE ID: 7] ; web server [FEATURE ID: 7] ; Wireless Application Protocol [FEATURE ID: 7] ( WAP ) server [FEATURE ID: 9] ; and Short Message Service ( SMS ) based server . 9 . The method of claim 1 , further comprising : receiving a phone call [FEATURE ID: 6] at the telephone number assigned to the advertiser ; determining a geographic area from the phone call ; determining the telephone number of the advertiser based at least partially on matching the geographic area determined from the phone call and the target geographic area of the advertisement ; and connecting the phone call to the telephone number of the advertiser . 10 . The method of claim 9 , wherein the geographic area determined from the phone call is looked up from a database [FEATURE ID: 15] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US20090055249A1 Filed: 2007-08-13 Issued: 2009-02-26 Patent Holder: (Original Assignee) Universal Passage Inc (Current Assignee) Universal Passage Inc Inventor(s): Barry Lieberman Title: Method and system for providing a structured virtual world for advertising and data mining as a part of a marketing and sales program for universal life stage decision support |
| [FEATURE ID: 1] method, first party, network communication, recipient, data, delivery method | device, server, provider, means, step, program, computer | [FEATURE ID: 1] method, part, sales program, user, screen area |
| [FEATURE ID: 2] online advertising | advertising, messaging, searching, promotion | [FEATURE ID: 2] data mining |
| [TRANSITIVE ID: 3] comprising, contains | including, includes, having, with, involves, by, comprises | [TRANSITIVE ID: 3] comprising, containing |
| [TRANSITIVE ID: 4] providing, containing | identifying, receiving, obtaining, displaying, requesting, generating, determining | [TRANSITIVE ID: 4] collecting, creating, filtering, selecting |
| [FEATURE ID: 5] advertisement, analytics server, interface option, delivery preference | item, object, interface, identifier, offer, information, attribute | [FEATURE ID: 5] advertisement |
| [FEATURE ID: 6] computing device | network, system, server, website | [FEATURE ID: 6] real world profile |
| [FEATURE ID: 7] second party different | subscriber, provider, user, customer | [FEATURE ID: 7] family situation |
| [TRANSITIVE ID: 8] receiving | generating, collecting, processing, providing | [TRANSITIVE ID: 8] applying |
| [FEATURE ID: 9] indication, identifier | instruction, advertisement, object, indicia, identity, event, image | [FEATURE ID: 9] avatar |
| [TRANSITIVE ID: 10] determining | evaluating, assessing, analyzing, identifying, checking, verifying | [TRANSITIVE ID: 10] scoring |
| [FEATURE ID: 11] information | number, identity, content, identification | [FEATURE ID: 11] presentation |
| [FEATURE ID: 12] contact information, recipient tracking data | information, metadata, input, parameters, entries, content, entry | [FEATURE ID: 12] user input |
| [FEATURE ID: 13] user profile | database, template, cookie, playlist, query | [FEATURE ID: 13] virtual world profile |
| [FEATURE ID: 14] visitor information database | database, table, network, memory, catalog, library, repository | [FEATURE ID: 14] candidate set |
| [FEATURE ID: 15] demographic information, selectable delivery preference options, types | attributes, information, rules, parameters, data, content, conditions | [FEATURE ID: 15] multi-axis match objects, heuristics, variable values |
| [FEATURE ID: 16] additional information, activation | statistics, metadata, activity, usage, performance, input, information | [FEATURE ID: 16] user human interface action |
| [FEATURE ID: 17] delivery method preferences | profile, identification, searching, advertising | [FEATURE ID: 17] virtual world advertising |
| [FEATURE ID: 18] claim | of claim, embodiment, claims, paragraph, figure, item, clause | [FEATURE ID: 18] claim |
| [FEATURE ID: 19] additional information available | advertising, goods, items, products, services | [FEATURE ID: 19] universal life stage decision support |
| 1 . A method [FEATURE ID: 1] of online advertising [FEATURE ID: 2] , comprising [TRANSITIVE ID: 3] : providing [TRANSITIVE ID: 4] an advertisement [FEATURE ID: 5] associated with a first party [FEATURE ID: 1] for display in a network communication [FEATURE ID: 1] delivered to a computing device [FEATURE ID: 6] of a recipient [FEATURE ID: 1] during a browsing session , wherein the advertisement contains [TRANSITIVE ID: 3] an interactive element displayed within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 7] than the first party ; receiving [TRANSITIVE ID: 8] an indication [FEATURE ID: 9] that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 10] , in response to the receiving the indication , whether an identifier [FEATURE ID: 9] containing [TRANSITIVE ID: 4] unique identifying information [FEATURE ID: 11] about the recipient is present on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field to be displayed in at least a portion of the advertisement ; receiving contact information [FEATURE ID: 12] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 13] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 14] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 15] ; retrieving additional information [FEATURE ID: 16] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences [FEATURE ID: 17] , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation [FEATURE ID: 16] by the recipient of the interactive element as recipient tracking data [FEATURE ID: 12] in an analytics server [FEATURE ID: 5] , the recipient tracking data [FEATURE ID: 1] being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 18] 1 , further including : causing an interface option [FEATURE ID: 5] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options [FEATURE ID: 15] to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 15] of additional information available [FEATURE ID: 19] for delivery to the recipient ; receiving an indication of at least one delivery preference [FEATURE ID: 5] |
1 . A method [FEATURE ID: 1] for virtual world advertising [FEATURE ID: 17] and data mining [FEATURE ID: 2] as a part [FEATURE ID: 1] of a marketing and sales program [FEATURE ID: 1] for universal life stage decision support [FEATURE ID: 19] comprising [TRANSITIVE ID: 3] : collecting [TRANSITIVE ID: 4] user input [FEATURE ID: 12] to create provider profiles and member profiles ; creating [TRANSITIVE ID: 4] multi-axis match objects [FEATURE ID: 15] from the provider profiles and member profiles ; applying [TRANSITIVE ID: 8] heuristics [FEATURE ID: 15] to create implied multi-axis match objects from the provider and member profiles ; filtering [TRANSITIVE ID: 4] , scoring [TRANSITIVE ID: 10] and selecting [TRANSITIVE ID: 4] a selection set of matches from among a candidate set [FEATURE ID: 14] containing [TRANSITIVE ID: 3] the multi-axis match objects and the implied multi-axis match objects ; presenting said selection set of matches to a user [FEATURE ID: 1] ; presenting at least one selected advertisement [FEATURE ID: 5] to a user ; recording user human interface action [FEATURE ID: 16] ; and correlating between said presentation [FEATURE ID: 11] of selected advertisement and said user human interface action . 2 . The method of claim [FEATURE ID: 18] 1 , wherein said collecting user input to create provider profiles and member profiles includes creating a virtual world profile [FEATURE ID: 13] . 3 . The method of claim 2 , wherein said virtual world profile includes collecting at least one of an avatar [FEATURE ID: 9] , a prim , a machinima , a script , a behavior . 4 . The method of claim 2 , wherein collecting user input to create provider profiles and member profiles includes inheriting variables and variable values [FEATURE ID: 15] from a real world profile [FEATURE ID: 6] . 5 . The method of claim 1 , wherein collecting user input to create provider profiles and member profiles includes a screen area [FEATURE ID: 1] for presenting at least one characteristic of a family situation [FEATURE ID: 7] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US20090048922A1 Filed: 2007-05-08 Issued: 2009-02-19 Patent Holder: (Original Assignee) Individual (Current Assignee) Meta Platforms Inc Inventor(s): Jared S. Morgenstern, Joshua Pritchard Title: Systems and methods for classified advertising in an authenticated web-based social network |
| [FEATURE ID: 1] method, computing device, text field, data, delivery method | platform, server, network, computer, device, user, website | [FEATURE ID: 1] method, screen, user network, second user network, system, display module, personal profile page |
| [FEATURE ID: 2] online advertising, display, delivery | publishing, targeting, presenting, providing, distribution, posting, publication | [FEATURE ID: 2] advertising, displaying, viewing |
| [TRANSITIVE ID: 3] comprising, contains, containing | including, having, encompassing, involving, comprises, includes, of | [TRANSITIVE ID: 3] comprising |
| [TRANSITIVE ID: 4] providing | requesting, displaying, creating, transmitting, sending, obtaining, selecting | [TRANSITIVE ID: 4] providing, receiving |
| [FEATURE ID: 5] advertisement, interactive element, indication, identifier, interface option | image, object, item, information, entry, interface, offer | [FEATURE ID: 5] advertising member, answer, option |
| [TRANSITIVE ID: 6] associated | established, online, identified, registered | [TRANSITIVE ID: 6] authenticated |
| [FEATURE ID: 7] first party, recipient, second party different, portion | person, location, customer, content, service, merchant, business | [FEATURE ID: 7] member, product, service category, particular school |
| [FEATURE ID: 8] network communication | server, document, website, page | [FEATURE ID: 8] third user network |
| [TRANSITIVE ID: 9] delivered | related, accessible, connected, directed | [TRANSITIVE ID: 9] based |
| [FEATURE ID: 10] browsing session | message, connection, network, call, comment, search, discussion | [FEATURE ID: 10] relationship, question |
| [TRANSITIVE ID: 11] displayed | arranged, disposed, activated, operable, provided | [TRANSITIVE ID: 11] configured |
| [TRANSITIVE ID: 12] receiving, determining | detecting, recognizing, identifying, sensing, verifying, indicating, displaying | [TRANSITIVE ID: 12] reporting |
| [FEATURE ID: 13] response | association, parallel, conjunction, proximity, close proximity, accordance, use | [FEATURE ID: 13] communication, common |
| [FEATURE ID: 14] contact information, demographic information, additional information, delivery method preferences, recipient tracking data | instructions, metadata, data, input, advertisement, advertising, attributes | [FEATURE ID: 14] information, relationship information |
| [FEATURE ID: 15] visitor information database | computer, network, website, processor, system, repository, server | [FEATURE ID: 15] web, communications module, database |
| [FEATURE ID: 16] analytics server | identifier, association, element, algorithm, organization, apparatus, interface | [FEATURE ID: 16] advertising engine, affiliation |
| [FEATURE ID: 17] claim | of claim, embodiment, paragraph, figure, item, clause, clair | [FEATURE ID: 17] claim |
| 1 . A method [FEATURE ID: 1] of online advertising [FEATURE ID: 2] , comprising [TRANSITIVE ID: 3] : providing [TRANSITIVE ID: 4] an advertisement [FEATURE ID: 5] associated [TRANSITIVE ID: 6] with a first party [FEATURE ID: 7] for display [FEATURE ID: 2] in a network communication [FEATURE ID: 8] delivered [TRANSITIVE ID: 9] to a computing device [FEATURE ID: 1] of a recipient [FEATURE ID: 7] during a browsing session [FEATURE ID: 10] , wherein the advertisement contains [TRANSITIVE ID: 3] an interactive element [FEATURE ID: 5] displayed [TRANSITIVE ID: 11] within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 7] than the first party ; receiving [TRANSITIVE ID: 12] an indication [FEATURE ID: 5] that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 12] , in response [FEATURE ID: 13] to the receiving the indication , whether an identifier [FEATURE ID: 5] containing [TRANSITIVE ID: 3] unique identifying information about the recipient is present on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field [FEATURE ID: 1] to be displayed in at least a portion [FEATURE ID: 7] of the advertisement ; receiving contact information [FEATURE ID: 14] inputted into the text field by the recipient ; generating a user profile associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 15] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 14] ; retrieving additional information [FEATURE ID: 14] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences [FEATURE ID: 14] , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data [FEATURE ID: 14] in an analytics server [FEATURE ID: 16] , the recipient tracking data [FEATURE ID: 1] being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 17] 1 , further including : causing an interface option [FEATURE ID: 5] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types of additional information available for delivery [FEATURE ID: 2] |
1 . A method [FEATURE ID: 1] for advertising [FEATURE ID: 2] in an authenticated [TRANSITIVE ID: 6] web [FEATURE ID: 15] - based [TRANSITIVE ID: 9] social network , the method comprising [TRANSITIVE ID: 3] : providing [TRANSITIVE ID: 4] a screen [FEATURE ID: 1] for creation of a classified advertisement ; receiving [TRANSITIVE ID: 4] the classified advertisement from an advertising member [FEATURE ID: 5] ; and displaying [TRANSITIVE ID: 2] the classified advertisement on a user network [FEATURE ID: 1] in the authenticated web - based social network with information [FEATURE ID: 14] about a relationship [FEATURE ID: 10] between the advertising member and a member [FEATURE ID: 7] of the authenticated web - based social network viewing [TRANSITIVE ID: 2] the classified advertisement . 2 . The method of claim [FEATURE ID: 17] 1 , the method further comprising : receiving a question [FEATURE ID: 10] from the viewing member about the classified advertisement . 3 . The method of claim 2 , the method further comprising : receiving an answer [FEATURE ID: 5] to the question from the advertising member . 4 . The method of claim 3 , the method further comprising : displaying the question and the answer and the question near the classified advertisement . 5 . The method of claim 1 , the method further comprising : displaying the classified advertisement on a second user network [FEATURE ID: 1] in the authenticated web - based social network . 6 . The method of claim 5 , the method further comprising : displaying the classified advertisement on a third user network [FEATURE ID: 8] in the authenticated web - based social network . 7 . The method of claim 1 , the method further comprising : reporting [TRANSITIVE ID: 12] the classified advertisement as spam in the authenticated web - based social network . 8 . A system [FEATURE ID: 1] for advertising in an authenticated web - based social network , the system comprising : an advertising engine [FEATURE ID: 16] configured [TRANSITIVE ID: 11] to generate a screen for creation of a classified advertisement ; a communications module [FEATURE ID: 15] in communication [FEATURE ID: 13] with the advertising engine , the communications module configured to receive the classified advertisement from an advertising member ; a distributed database [FEATURE ID: 15] for the authenticated web - based social network in communication with the advertising engine and the communications module , the distributed database configured with a user network and relationship information [FEATURE ID: 14] ; and a display module [FEATURE ID: 1] in communication with the advertising engine , the communications module , and the distributed database , the display module configured to display the classified advertisement on the user network with the relationship information . 9 . The system of claim 8 , wherein the screen includes an option [FEATURE ID: 5] for the classified advertisement to appear on a personal profile page [FEATURE ID: 1] for the advertising member . 10 . The system of claim 8 , wherein the screen includes a product [FEATURE ID: 7] or a service category [FEATURE ID: 7] . 11 . The system of claim 8 , wherein the user network includes members of the web - based social network having an authenticated affiliation [FEATURE ID: 16] with a particular school [FEATURE ID: 7] . 12 . The system of claim 8 , wherein the user network includes members of the web - based social network having an authenticated affiliation with a particular employer . 13 . The system of claim 8 , wherein the user network includes members of the web - based social network having an authenticated affiliation with a particular geographic region . 14 . The system of claim 8 , wherein the relationship information includes friends in common [FEATURE ID: 13] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US7480723B2 Filed: 2003-04-08 Issued: 2009-01-20 Patent Holder: (Original Assignee) 3Com Corp (Current Assignee) Valtrus Innovations Ltd ; HP Inc ; Hewlett Packard Enterprise Development LP Inventor(s): David Grabelsky, Anoop Tripathi, Michael Homeier, Sudhakar Ramakrishna Title: Method and system for providing directory based services |
| [FEATURE ID: 1] method, delivery method | technique, scheme, methods, manner, mode, step, methodology | [FEATURE ID: 1] method |
| [TRANSITIVE ID: 2] comprising, containing | including, with, involving, by, of, having, that | [TRANSITIVE ID: 2] comprising, indicating |
| [TRANSITIVE ID: 3] providing, receiving, determining | identifying, processing, obtaining, recognizing, generating, creating, detecting | [TRANSITIVE ID: 3] resolving, receiving |
| [FEATURE ID: 4] advertisement, identifier, interface option | object, interface, information, indicator, entry, identification, entity | [FEATURE ID: 4] originator, ambiguous request URI, associated tag |
| [TRANSITIVE ID: 5] associated, delivered | related, submitted, communicated, provided, routed, addressed, targeted | [TRANSITIVE ID: 5] directed |
| [FEATURE ID: 6] first party, computing device, recipient, second party different, user profile, visitor information database, delivery preference | user, contact, location, person, domain, server, message | [FEATURE ID: 6] destination identifier, SIP request, party, message body |
| [FEATURE ID: 7] browsing session | request, call, message, connection, conversation, communication, session | [FEATURE ID: 7] session initiation protocol, session request |
| [TRANSITIVE ID: 8] contains, activated | has, utilizes, identifies, indicates, comprises, incorporates, receives | [TRANSITIVE ID: 8] includes |
| [FEATURE ID: 9] unique | new, particular, specific, matching, common, uniform, corresponding | [FEATURE ID: 9] desired |
| [FEATURE ID: 10] information | informational, indicia, identification, data | [FEATURE ID: 10] information indicative |
| [FEATURE ID: 11] text field | string, notification, description, hint, query, prompt, payload | [FEATURE ID: 11] SIP header, list, tag |
| [FEATURE ID: 12] portion | first, component, predetermined portion, section, segment, portions, subset | [FEATURE ID: 12] portion |
| [FEATURE ID: 13] contact information, demographic information, additional information, selectable delivery preference options, additional information available | instructions, information, messages, options, parameters, content, metadata | [FEATURE ID: 13] search criteria, audio |
| [FEATURE ID: 14] delivery method preferences | indicator, request, identification, identity | [FEATURE ID: 14] uniform resource identifier |
| [FEATURE ID: 15] analytics server | item, output, element, update, indicator | [FEATURE ID: 15] additional portion |
| [FEATURE ID: 16] claim | aspect, embodiment, paragraph, figure, item, clause, of claim | [FEATURE ID: 16] claim |
| 1 . A method [FEATURE ID: 1] of online advertising , comprising [TRANSITIVE ID: 2] : providing [TRANSITIVE ID: 3] an advertisement [FEATURE ID: 4] associated [TRANSITIVE ID: 5] with a first party [FEATURE ID: 6] for display in a network communication delivered [TRANSITIVE ID: 5] to a computing device [FEATURE ID: 6] of a recipient [FEATURE ID: 6] during a browsing session [FEATURE ID: 7] , wherein the advertisement contains [TRANSITIVE ID: 8] an interactive element displayed within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 6] than the first party ; receiving [TRANSITIVE ID: 3] an indication that the recipient activated [TRANSITIVE ID: 8] the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 3] , in response to the receiving the indication , whether an identifier [FEATURE ID: 4] containing [TRANSITIVE ID: 2] unique [FEATURE ID: 9] identifying information [FEATURE ID: 10] about the recipient is present on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field [FEATURE ID: 11] to be displayed in at least a portion [FEATURE ID: 12] of the advertisement ; receiving contact information [FEATURE ID: 13] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 6] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 6] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 13] ; retrieving additional information [FEATURE ID: 13] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences [FEATURE ID: 14] , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data in an analytics server [FEATURE ID: 15] , the recipient tracking data being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 16] 1 , further including : causing an interface option [FEATURE ID: 4] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options [FEATURE ID: 13] to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types of additional information available [FEATURE ID: 13] for delivery to the recipient ; receiving an indication of at least one delivery preference [FEATURE ID: 6] |
1 . A method [FEATURE ID: 1] of resolving [TRANSITIVE ID: 3] a session initiation protocol [FEATURE ID: 7] ( SIP ) destination identifier [FEATURE ID: 6] comprising [TRANSITIVE ID: 2] : receiving [TRANSITIVE ID: 3] an initial call - session request [FEATURE ID: 7] that includes [TRANSITIVE ID: 8] an originating SIP request [FEATURE ID: 6] - uniform resource identifier [FEATURE ID: 14] ( URI ) indicating [TRANSITIVE ID: 2] an originator [FEATURE ID: 4] of the initial call - session request , an ambiguous request URI [FEATURE ID: 4] indicating a party [FEATURE ID: 6] to which the initial call - session request is directed [TRANSITIVE ID: 5] , the ambiguous request - URI being insufficient to fully define a desired [TRANSITIVE ID: 9] request - URI , and a SIP header [FEATURE ID: 11] which indicates that a search for possible matches of request - URIs to the ambiguous request - URI is requested ; determining possible matches of request - URIs to the ambiguous request - URI ; sending an initial response , the initial response including at least a portion [FEATURE ID: 12] of information indicative [FEATURE ID: 10] of the possible matches of request - URIs , wherein the portion of information indicative of the possible matches of request - URIs is a list [FEATURE ID: 11] of contact Internet protocol ( IP ) addresses corresponding to the possible matches of request - URIs ; and receiving a follow - on request that includes a selection of a given possible match to the ambiguous request - URI , wherein the follow - on request is recognized as a request for sending an additional portion [FEATURE ID: 15] of information indicative of the possible matches of request - URIs . 2 . The method of claim [FEATURE ID: 16] 1 , wherein the ambiguous request - URI indicates that a message body [FEATURE ID: 6] of the ambiguous request - URI contains search criteria [FEATURE ID: 13] . 3 . The method of claim 1 , wherein the ambiguous request - URI has an associated tag [FEATURE ID: 4] that contains search criteria . 4 . The method of claim 1 , wherein the initial call - session request includes a tag [FEATURE ID: 11] to indicate what type of search is requested . 5 . The method of claim 1 , wherein a message body of the initial call - session request is implemented with a service discovery protocol ( SDP ) . 6 . The method of claim 1 , wherein a message body of the initial call - session request is a voice extensible markup language ( VXML ) message body that contains encoded audio [FEATURE ID: 13] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US20090018918A1 Filed: 2004-11-04 Issued: 2009-01-15 Patent Holder: (Original Assignee) ManyWorlds Inc (Current Assignee) Gula Consulting LLC Inventor(s): Naomi Felina Moneypenny, Steven Dennis Flinn Title: Influence-based Social Network Advertising |
| [FEATURE ID: 1] method, recipient, visitor information database, delivery method | platform, server, program, system, device, medium, mechanism | [FEATURE ID: 1] computer, method, network, social network advertising system, advertising system |
| [FEATURE ID: 2] online advertising, containing, delivery method preferences, delivery | advertising, providing, targeting, displaying, matching, selecting, retrieval | [FEATURE ID: 2] delivering |
| [TRANSITIVE ID: 3] comprising | including, wherein, performing, of, involves, having, compromising | [TRANSITIVE ID: 3] comprising |
| [TRANSITIVE ID: 4] providing | displaying, generating, detecting, tracking, analyzing, compiling, determining | [TRANSITIVE ID: 4] identifying, receiving |
| [FEATURE ID: 5] advertisement, indication, analytics server, interface option | identifier, object, indicator, input, information, application, interface | [FEATURE ID: 5] influence metric |
| [TRANSITIVE ID: 6] associated, present | identified, provided, communicated, displayed, related, compatible, shared | [TRANSITIVE ID: 6] associated |
| [FEATURE ID: 7] first party, browsing session | transaction, message, conversation, query, publication, communication, first | [FEATURE ID: 7] weighted affinity |
| [FEATURE ID: 8] network communication | content, communications, data, media | [FEATURE ID: 8] content objects |
| [TRANSITIVE ID: 9] delivered, unique | corresponding, sent, directed, linked, connected, common, associated | [TRANSITIVE ID: 9] pertaining |
| [FEATURE ID: 10] computing device, user profile | contact, person, request, client, user, friend, tag | [FEATURE ID: 10] first member |
| [TRANSITIVE ID: 11] contains | provides, comprising, involves, describes, encompasses, includes, specifies | [TRANSITIVE ID: 11] comprises |
| [TRANSITIVE ID: 12] receiving | recording, identifying, obtaining, detecting, monitoring | [TRANSITIVE ID: 12] determining |
| [TRANSITIVE ID: 13] determining | searching, assessing, analyzing, identifying, deciding | [TRANSITIVE ID: 13] grouping members |
| [FEATURE ID: 14] response | accordance, parallel, comparison, proximity, correspondence | [FEATURE ID: 14] association |
| [FEATURE ID: 15] information | material, text, informational, content | [FEATURE ID: 15] information |
| [FEATURE ID: 16] contact information | metadata, information, input, communication | [FEATURE ID: 16] usage behavior patterns |
| [FEATURE ID: 17] demographic information, recipient tracking data, delivery methods selectable, selectable delivery preference options, types, additional information available | activities, preferences, information, attributes, items, messages, data | [FEATURE ID: 17] advertisements, influence level, representational objects, objects, relationships, common interests, usage behaviors, interests |
| [FEATURE ID: 18] additional information | advertising, resources, contents, messages, media | [FEATURE ID: 18] advertising content |
| [FEATURE ID: 19] claim | aspect, embodiment, paragraph, figure, item, clause, clair | [FEATURE ID: 19] claim |
| 1 . A method [FEATURE ID: 1] of online advertising [FEATURE ID: 2] , comprising [TRANSITIVE ID: 3] : providing [TRANSITIVE ID: 4] an advertisement [FEATURE ID: 5] associated [TRANSITIVE ID: 6] with a first party [FEATURE ID: 7] for display in a network communication [FEATURE ID: 8] delivered [TRANSITIVE ID: 9] to a computing device [FEATURE ID: 10] of a recipient [FEATURE ID: 1] during a browsing session [FEATURE ID: 7] , wherein the advertisement contains [TRANSITIVE ID: 11] an interactive element displayed within the advertisement , and wherein the network communication is associated with a second party different than the first party ; receiving [TRANSITIVE ID: 12] an indication [FEATURE ID: 5] that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 13] , in response [FEATURE ID: 14] to the receiving the indication , whether an identifier containing [TRANSITIVE ID: 2] unique [FEATURE ID: 9] identifying information [FEATURE ID: 15] about the recipient is present [FEATURE ID: 6] on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field to be displayed in at least a portion of the advertisement ; receiving contact information [FEATURE ID: 16] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 10] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 1] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 17] ; retrieving additional information [FEATURE ID: 18] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences [FEATURE ID: 2] , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data [FEATURE ID: 17] in an analytics server [FEATURE ID: 5] , the recipient tracking data being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 19] 1 , further including : causing an interface option [FEATURE ID: 5] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable [FEATURE ID: 17] by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options [FEATURE ID: 17] to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 17] of additional information available [FEATURE ID: 17] for delivery [FEATURE ID: 2] |
1 . A computer [FEATURE ID: 1] - implemented method [FEATURE ID: 1] for delivering [TRANSITIVE ID: 2] advertisements [FEATURE ID: 17] to members of a network [FEATURE ID: 1] , the method comprising [TRANSITIVE ID: 3] : identifying [TRANSITIVE ID: 4] one or more communities within a network , wherein the community comprises [TRANSITIVE ID: 11] a plurality of members of the network ; determining [TRANSITIVE ID: 12] the influence level [FEATURE ID: 17] of one or more members in the one or more communities ; and delivering one or more advertisements in association [FEATURE ID: 14] with representational objects [FEATURE ID: 17] that are associated [TRANSITIVE ID: 6] with one or members of the one or more communities . 2 . The method of claim [FEATURE ID: 19] 1 , further comprising : receiving [TRANSITIVE ID: 4] information [FEATURE ID: 15] pertaining [TRANSITIVE ID: 9] to a plurality of members belonging to the network , wherein the information comprises the content of objects [FEATURE ID: 17] associated with the plurality of members and relationships [FEATURE ID: 17] between the plurality of members . 3 . The method of claim 2 , wherein identifying the one or more communities comprises grouping members [FEATURE ID: 13] based on the relationships established between the members of the network . 4 . The method of claim 3 , wherein the relationship establishes an affinity between a first member [FEATURE ID: 10] with one or more members of the network . 5 . The method of claim 3 , wherein each relationship has a weight . 6 . The method of claim 2 , further comprising identifying one or more common interests [FEATURE ID: 17] of the plurality of members of the community based on the content of the representational objects of the plurality of members . 7 . The method of claim 2 , further comprising identifying one or more common interests of the plurality of members of the community based on a plurality of usage behaviors [FEATURE ID: 17] of one or more of the plurality of members . 8 . The method of claim 2 , further comprising ranking the plurality of members based on an influence metric [FEATURE ID: 5] . 9 . A social network advertising system [FEATURE ID: 1] , comprising : means to identify one or more communities ; means to determine the influence level of one or more members in the one or more communities ; a plurality of advertising content [FEATURE ID: 18] ; and means to deliver one or more of the plurality of advertising content in association with representational objects that are associated with one or members of the one or more communities . 10 . The social network advertising system of claim 9 , further comprising : means to access information pertaining to a plurality of members belonging to the network , wherein the information comprises the content of objects associated with the plurality of members and relationships between the plurality of members . 11 . The social network advertising system of claim 10 , further comprising : means to group members based on the relationships established between the members of the network . 12 . The social network advertising system of claim 11 , wherein the relationship establishes an affinity between a first member with one or more members of the network . 13 . The social network advertising system of claim 11 , wherein each relationship has a weight . 14 . The social network advertising system of claim 10 , further comprising : means to identify one or more common interests of the plurality of members of the community based on the content of the representational objects of the plurality of members . 15 . The social network advertising system of claim 10 , further comprising : means to identify one or more common interests of the plurality of members of the community based on a plurality of usage behaviors of one or more of the plurality of members . 16 . The social network advertising system of claim 10 , further comprising : means to rank the plurality of members based on an influence metric . 17 . A network - based advertising system [FEATURE ID: 1] , comprising : means to identify one or more communities ; means to infer interests [FEATURE ID: 17] of a plurality of members in the one or more communities based , at least in part , on usage behavior patterns [FEATURE ID: 16] ; a plurality of advertising content ; and means to deliver one or more of the plurality of advertising content in association with content objects [FEATURE ID: 8] that are associated with one or members of the one or more communities . 18 . The network - based advertising system of claim 17 , further comprising : means to group members based on the inferred interests . 19 . The network - based advertising system of claim 18 , further comprising : means to generate a weighted affinity [FEATURE ID: 7] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US20090006119A1 Filed: 2007-05-10 Issued: 2009-01-01 Patent Holder: (Original Assignee) PUBLICINSITE Ltd (Current Assignee) PUBLICINSITE WEB ANALYTICS Inc Inventor(s): Alex Langshur, Tyler Gibbs Title: Website affiliation analysis method and system |
| [FEATURE ID: 1] method | computer, server, device, mechanism, platform, technique, program | [FEATURE ID: 1] system, filter updater, second system, report creator, method |
| [TRANSITIVE ID: 2] comprising, containing | including, having, involving, encompassing, incorporating, of, implementing | [TRANSITIVE ID: 2] comprising |
| [TRANSITIVE ID: 3] providing | creating, generating, obtaining, identifying, publishing, selecting, receiving | [TRANSITIVE ID: 3] maintaining |
| [FEATURE ID: 4] advertisement, identifier, analytics server, interface option | application, interface, image, object, item, information, icon | [FEATURE ID: 4] IP address |
| [TRANSITIVE ID: 5] associated, delivered, present | provided, related, corresponding, registered, identified, linked, received | [TRANSITIVE ID: 5] associated |
| [FEATURE ID: 6] first party, second party different | user, domain, customer, merchant, provider, source, sponsor | [FEATURE ID: 6] web, log data entry, stakeholder |
| [FEATURE ID: 7] network communication, computing device | page, website, server, browser, screen, user, television | [FEATURE ID: 7] site |
| [FEATURE ID: 8] recipient | subscriber, participant, person, viewer, customer, party | [FEATURE ID: 8] visitor |
| [TRANSITIVE ID: 9] contains | includes, exhibits, specifies, has, indicates | [TRANSITIVE ID: 9] satisfies |
| [TRANSITIVE ID: 10] receiving | recording, identifying, capturing, collecting, accepting, processing, monitoring | [TRANSITIVE ID: 10] determining, storing |
| [TRANSITIVE ID: 11] determining | examining, evaluating, testing, assessing, inspecting, scanning, searching | [TRANSITIVE ID: 11] comparing |
| [FEATURE ID: 12] information, contact information, recipient tracking data | input, data, code, text, indicia, metadata, evidence | [FEATURE ID: 12] affiliation identification data |
| [FEATURE ID: 13] portion | format, location, content, component, field | [FEATURE ID: 13] range |
| [FEATURE ID: 14] user profile | certificate, password, token, database, user, code, cookie | [FEATURE ID: 14] domain name |
| [FEATURE ID: 15] visitor information database | computer, library, system, data store, memory, storage, catalog | [FEATURE ID: 15] log analyzer, database |
| [FEATURE ID: 16] demographic information | attributes, content, rules, activities, conditions, data, information | [FEATURE ID: 16] characteristics, behavior |
| [FEATURE ID: 17] additional information, types | parameters, attributes, names, resources, information, details, criteria | [FEATURE ID: 17] data |
| [FEATURE ID: 18] claim | aspect, embodiment, paragraph, figure, item, clause, clair | [FEATURE ID: 18] claim |
| 1 . A method [FEATURE ID: 1] of online advertising , comprising [TRANSITIVE ID: 2] : providing [TRANSITIVE ID: 3] an advertisement [FEATURE ID: 4] associated [TRANSITIVE ID: 5] with a first party [FEATURE ID: 6] for display in a network communication [FEATURE ID: 7] delivered [TRANSITIVE ID: 5] to a computing device [FEATURE ID: 7] of a recipient [FEATURE ID: 8] during a browsing session , wherein the advertisement contains [TRANSITIVE ID: 9] an interactive element displayed within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 6] than the first party ; receiving [TRANSITIVE ID: 10] an indication that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 11] , in response to the receiving the indication , whether an identifier [FEATURE ID: 4] containing [TRANSITIVE ID: 2] unique identifying information [FEATURE ID: 12] about the recipient is present [FEATURE ID: 5] on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field to be displayed in at least a portion [FEATURE ID: 13] of the advertisement ; receiving contact information [FEATURE ID: 12] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 14] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 15] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 16] ; retrieving additional information [FEATURE ID: 17] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data [FEATURE ID: 12] in an analytics server [FEATURE ID: 4] , the recipient tracking data being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 18] 1 , further including : causing an interface option [FEATURE ID: 4] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 17] |
1 . A system [FEATURE ID: 1] for determining [TRANSITIVE ID: 10] an affiliation of at least one visitor [FEATURE ID: 8] to a web [FEATURE ID: 6] - site [FEATURE ID: 7] under scrutiny , the system comprising [TRANSITIVE ID: 2] : a filter updater [FEATURE ID: 1] for maintaining [TRANSITIVE ID: 3] at least one stakeholder filter and at least one constituent criterion thereof ; and a log analyzer [FEATURE ID: 15] for comparing [TRANSITIVE ID: 11] a log data entry [FEATURE ID: 6] corresponding to one of the at least one visitors against at least one constituent criteria of one of the at least one stakeholder filters and for storing [TRANSITIVE ID: 10] it in a database [FEATURE ID: 15] in association with one of the at least one stakeholder filters if it satisfies [TRANSITIVE ID: 9] one of the at least one constituent criteria thereof ; wherein the one of the at least one visitors associated [TRANSITIVE ID: 5] with the log data entry may be affiliated with a stakeholder [FEATURE ID: 6] corresponding to the stakeholder filter whose constituent criterion the log data entry satisfies . 2 . The system according to claim [FEATURE ID: 18] 1 , wherein if the log data entry does not satisfy any of the at least one constituent criteria of any of the at least one stakeholder filters , the log analyzer may forward the log data entry to the filter updater and the filter updater may develop a constituent criterion of one of the at least one stakeholder filters corresponding thereto and may update one of the at least one stakeholder filters accordingly . 3 . The system according to claim 1 , wherein one of the at least one constituent criteria corresponds to a range [FEATURE ID: 13] of originating data [FEATURE ID: 17] selected from a group consisting of an IP address [FEATURE ID: 4] and a domain name [FEATURE ID: 14] . 4 . The system according to claim 1 , wherein the log analyzer may derive an originating domain name from an originating IP address associated with the log data entry . 5 . The system according to claim 2 , further comprising at least one affiliation lookup module for accepting the log data entry and returning affiliation identification data [FEATURE ID: 12] corresponding thereto by which the filter updater may identify which of the at least one stakeholder filters to update . 6 . The system according to claim 5 , wherein the at least one affiliation lookup module is identified with a second system [FEATURE ID: 1] according to claim 1 and corresponding to a second set of at least one stakeholder filters . 7 . The system according to claim 5 , wherein the at least one affiliation lookup module returns affiliation identification data based on characteristics [FEATURE ID: 16] identified in a second system according to claim 1 and corresponding to a second set of at least one stakeholder filters . 8 . The system according to claim 1 , further comprising a report creator [FEATURE ID: 1] for generating a report on behavior [FEATURE ID: 16] of the at least one visitors to the web - site under scrutiny categorized according to the affiliation of the at least one visitors . 9 . A method [FEATURE ID: 1] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US20080310408A1 Filed: 2007-06-13 Issued: 2008-12-18 Patent Holder: (Original Assignee) GRANITA MEDIA Inc (Current Assignee) GRANITA MEDIA Inc Inventor(s): Phil Thompson, J. Connon Samuel, Jacqueline A. Totten, Mary K. Whelan Title: Internet Protocol Television |
| [FEATURE ID: 1] method, delivery method | scheme, technique, manner, methods, step, mode, means | [FEATURE ID: 1] method |
| [TRANSITIVE ID: 2] comprising | including, compromising, with, for, of, having, involves | [TRANSITIVE ID: 2] comprising |
| [TRANSITIVE ID: 3] providing | receiving, storing, obtaining, generating, identifying, requesting, preparing | [TRANSITIVE ID: 3] distributing, creating, establishing, transmitting, selecting |
| [FEATURE ID: 4] advertisement, indication, identifier, interface option | information, application, entry, instruction, identification, object, interface | [FEATURE ID: 4] asset classification, inquiry |
| [FEATURE ID: 5] computing device | terminal, network, machine, server, client, user | [FEATURE ID: 5] network device |
| [FEATURE ID: 6] recipient | provider, subscriber, device, merchant, viewer, customer | [FEATURE ID: 6] consumer |
| [FEATURE ID: 7] browsing session | download, message, broadcast, communication, program, movie, publication | [FEATURE ID: 7] interactive game, multicast data transmission |
| [TRANSITIVE ID: 8] contains | comprises, has, encompasses, involves, incorporates, identifies, provides | [TRANSITIVE ID: 8] includes |
| [TRANSITIVE ID: 9] receiving | collecting, storing, recording, processing, providing, placing, displaying | [TRANSITIVE ID: 9] receiving, network device stores |
| [FEATURE ID: 10] contact information | instructions, metadata, date, details, parameters, content, input | [FEATURE ID: 10] information |
| [FEATURE ID: 11] visitor information database | database, user, catalog, list, library, resource | [FEATURE ID: 11] first asset |
| [FEATURE ID: 12] least delivery method preferences | location, identity, time, demographic, information, advertising, habits | [FEATURE ID: 12] consumer account information, demographic information |
| [FEATURE ID: 13] demographic information | information, data, rules, content, conditions, location, statistics | [FEATURE ID: 13] metadata, consumer information |
| [FEATURE ID: 14] additional information, additional information available | contents, information, metadata, resources, advertising, files, media | [FEATURE ID: 14] data, assets, multimedia content |
| [FEATURE ID: 15] claim | embodiment, paragraph, figure, item, clause, of claim, clair | [FEATURE ID: 15] claim |
| [FEATURE ID: 16] types | representations, lists, items, categories, classifications, sources | [FEATURE ID: 16] groups |
| 1 . A method [FEATURE ID: 1] of online advertising , comprising [TRANSITIVE ID: 2] : providing [TRANSITIVE ID: 3] an advertisement [FEATURE ID: 4] associated with a first party for display in a network communication delivered to a computing device [FEATURE ID: 5] of a recipient [FEATURE ID: 6] during a browsing session [FEATURE ID: 7] , wherein the advertisement contains [TRANSITIVE ID: 8] an interactive element displayed within the advertisement , and wherein the network communication is associated with a second party different than the first party ; receiving [TRANSITIVE ID: 9] an indication [FEATURE ID: 4] that the recipient activated the interactive element displayed within the advertisement ; determining , in response to the receiving the indication , whether an identifier [FEATURE ID: 4] containing unique identifying information about the recipient is present on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field to be displayed in at least a portion of the advertisement ; receiving contact information [FEATURE ID: 10] inputted into the text field by the recipient ; generating a user profile associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 11] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences [FEATURE ID: 12] and demographic information [FEATURE ID: 13] ; retrieving additional information [FEATURE ID: 14] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data in an analytics server , the recipient tracking data being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 15] 1 , further including : causing an interface option [FEATURE ID: 4] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 16] of additional information available [FEATURE ID: 14] |
1 . A method [FEATURE ID: 1] of distributing [TRANSITIVE ID: 3] data [FEATURE ID: 14] comprising [TRANSITIVE ID: 2] : creating [TRANSITIVE ID: 3] one or more groups [FEATURE ID: 16] of assets [FEATURE ID: 14] ; establishing [TRANSITIVE ID: 3] an asset classification [FEATURE ID: 4] for each asset or group of assets ; assigning at least one of the asset classifications to a network device [FEATURE ID: 5] ; assigning at least one of the asset classifications to a first set of data ; transmitting [TRANSITIVE ID: 3] the first set of data over a network that includes [TRANSITIVE ID: 8] the network device ; and receiving [TRANSITIVE ID: 9] the first set of data in the network device if the asset classification assigned to the first set of data is the same as the asset classification assigned to the network device . 2 . The method of claim [FEATURE ID: 15] 1 further comprising selecting [TRANSITIVE ID: 3] the first set of data from a first asset [FEATURE ID: 11] or first group of assets . 3 . The method of claim 1 wherein an asset comprises multimedia content [FEATURE ID: 14] . 4 . The method of claim 3 wherein the multimedia content comprises at least one of a television broadcast , movie , audio broadcast , advertisement , interactive game [FEATURE ID: 7] or communication . 5 . The method of claim 1 wherein an asset comprises metadata [FEATURE ID: 13] related to multimedia content . 6 . The method of claim 1 wherein an asset comprises software applications configured to run on the network device . 7 . The method of claim 1 wherein an asset comprises initialization or configuration data for the network device . 8 . The method of claim 1 further comprising transmitting the first set of data as part of a multicast data transmission [FEATURE ID: 7] . 9 . The method of claim 1 further comprising assigning one of the asset classifications to the network device based on consumer information [FEATURE ID: 13] . 10 . The method of claim 9 wherein the consumer information comprises information [FEATURE ID: 10] related to consumer transactions on the network device . 11 . The method of claim 9 wherein the consumer information comprises consumer account information [FEATURE ID: 12] . 12 . The method of claim 9 wherein the consumer information comprises information collected from an inquiry [FEATURE ID: 4] presented to the consumer [FEATURE ID: 6] . 13 . The method of claim 9 wherein the consumer information comprises demographic information [FEATURE ID: 12] . 14 . The method of claim 9 wherein the consumer information comprises any combination of information related to consumer transactions on the network device , consumer account information , information collected from an inquiry presented to the consumer and demographic information . 15 . The method of claim 1 further comprising changing the asset classification of the network device based on consumer information . 16 . The method of claim 1 wherein creating one or more group of assets comprises : recording consumer transactions on one or more network devices ; and combining assets into the one or more groups based on the recorded consumer transactions . 17 . The method of claim 1 wherein creating one or more group of assets comprises : collecting demographic information ; and combining assets into the one or more groups based on the collected demographic information . 18 . The method of claim 1 wherein creating one or more group of assets comprises : collecting information from an inquiry presented to a consumer ; and combining assets into the one or more groups based on the collected information . 19 . The method of claim 1 wherein the network device stores [FEATURE ID: 9] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US20080306814A1 Filed: 2007-06-05 Issued: 2008-12-11 Patent Holder: (Original Assignee) International Business Machines Corp (Current Assignee) International Business Machines Corp Inventor(s): Michael J. Hudson Title: Localized advertisement substitution in web-based content |
| [FEATURE ID: 1] method, delivery method | network, computer, host, website, system, mechanism, platform | [FEATURE ID: 1] method, Web browser, private network, client, server |
| [FEATURE ID: 2] online advertising, receiving, delivery | displaying, transmitting, targeting, processing, providing, distribution, serving | [FEATURE ID: 2] delivering |
| [TRANSITIVE ID: 3] comprising, contains, containing | including, having, wherein, of, for, involves, includes | [TRANSITIVE ID: 3] comprising, said |
| [TRANSITIVE ID: 4] providing, determining | identifying, obtaining, locating, analyzing, monitoring, receiving, requesting | [TRANSITIVE ID: 4] detecting, determining, processing |
| [FEATURE ID: 5] advertisement, identifier | account, address, application, entry, entity, information, item | [FEATURE ID: 5] Internet |
| [FEATURE ID: 6] first party, recipient, browsing session, second party different, visitor information database | website, provider, user, customer, person, subscriber, computer | [FEATURE ID: 6] Web server, Web site, Web page renderable, network provider, Web Browser, section |
| [FEATURE ID: 7] display | inclusion, advertising, delivery, content, placement | [FEATURE ID: 7] advertising content |
| [FEATURE ID: 8] network communication, interactive element, demographic information, selectable delivery preference options | information, content, data, advertisement, video, multimedia, advertising | [FEATURE ID: 8] Web content, Web page, different advertisement content, geographic region |
| [TRANSITIVE ID: 9] delivered, displayed, present | connected, distributed, rendered, received, disposed, linked, targeted | [TRANSITIVE ID: 9] served, provided, located, directed, related |
| [FEATURE ID: 10] computing device | site, view, location, page | [FEATURE ID: 10] region |
| [FEATURE ID: 11] response | sequence, correlation, comparison, correspondence, proximity | [FEATURE ID: 11] matching |
| [FEATURE ID: 12] text field | placeholder, notification, list, template, label, description, header | [FEATURE ID: 12] local advertisement, uniform resource locator |
| [FEATURE ID: 13] portion, delivery preference | location, region, type, content, position, category, representation | [FEATURE ID: 13] portion, same region, positive determination, height |
| [FEATURE ID: 14] contact information, types | parameters, content, address, names, words, instructions, items | [FEATURE ID: 14] advertisement content, URLs |
| [FEATURE ID: 15] user profile | database, file, template, record | [FEATURE ID: 15] set |
| [FEATURE ID: 16] additional information, recipient tracking data | information, text, contents, data, metadata, resources, ads | [FEATURE ID: 16] substitute content, advertisements |
| [FEATURE ID: 17] analytics server, interface option | advertisement, application, indicator, api, identifier, overlay, element | [FEATURE ID: 17] Internet Service Provider |
| [FEATURE ID: 18] claim | embodiment, claims, paragraph, figure, item, clause, clair | [FEATURE ID: 18] claim |
| [FEATURE ID: 19] additional information available | information, material, data, contents, communication, advertisement | [FEATURE ID: 19] content |
| 1 . A method [FEATURE ID: 1] of online advertising [FEATURE ID: 2] , comprising [TRANSITIVE ID: 3] : providing [TRANSITIVE ID: 4] an advertisement [FEATURE ID: 5] associated with a first party [FEATURE ID: 6] for display [FEATURE ID: 7] in a network communication [FEATURE ID: 8] delivered [TRANSITIVE ID: 9] to a computing device [FEATURE ID: 10] of a recipient [FEATURE ID: 6] during a browsing session [FEATURE ID: 6] , wherein the advertisement contains [TRANSITIVE ID: 3] an interactive element [FEATURE ID: 8] displayed [TRANSITIVE ID: 9] within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 6] than the first party ; receiving [TRANSITIVE ID: 2] an indication that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 4] , in response [FEATURE ID: 11] to the receiving the indication , whether an identifier [FEATURE ID: 5] containing [TRANSITIVE ID: 3] unique identifying information about the recipient is present [FEATURE ID: 9] on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field [FEATURE ID: 12] to be displayed in at least a portion [FEATURE ID: 13] of the advertisement ; receiving contact information [FEATURE ID: 14] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 15] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 6] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 8] ; retrieving additional information [FEATURE ID: 16] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data [FEATURE ID: 16] in an analytics server [FEATURE ID: 17] , the recipient tracking data being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 18] 1 , further including : causing an interface option [FEATURE ID: 17] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options [FEATURE ID: 8] to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 14] of additional information available [FEATURE ID: 19] for delivery [FEATURE ID: 2] to the recipient ; receiving an indication of at least one delivery preference [FEATURE ID: 13] |
1 . A method [FEATURE ID: 1] of delivering [TRANSITIVE ID: 2] Web content [FEATURE ID: 8] comprising [TRANSITIVE ID: 3] : detecting [TRANSITIVE ID: 4] served [TRANSITIVE ID: 9] content [FEATURE ID: 19] provided [TRANSITIVE ID: 9] by a remotely located [TRANSITIVE ID: 9] Web server [FEATURE ID: 6] directed [TRANSITIVE ID: 9] towards a remotely located Web browser [FEATURE ID: 1] , said [TRANSITIVE ID: 3] served content comprising Web content related [TRANSITIVE ID: 9] to a Web site [FEATURE ID: 6] and advertisement content [FEATURE ID: 14] ; determining [TRANSITIVE ID: 4] a portion [FEATURE ID: 13] of the served content that represents advertisement content ; replacing the advertisement content with substitute content [FEATURE ID: 16] ; and delivering the Web content and the substitute content to the Web browser . 2 . The method of claim [FEATURE ID: 18] 1 , wherein the detecting , determining , replacing , and delivering steps are automatically performed by a private network [FEATURE ID: 1] which links a client [FEATURE ID: 1] in which the Web browser is executing to an Internet [FEATURE ID: 5] . 3 . The method of claim 1 , wherein the detecting , determining , replacing , and delivering steps are automatically performed by an Internet Service Provider [FEATURE ID: 17] ( ISP ) . 4 . The method of claim 1 , wherein the advertisement content is associated with a region [FEATURE ID: 10] of a Web page renderable [FEATURE ID: 6] by the Web browser , wherein the substitute content corresponds to the same region [FEATURE ID: 13] of the Web page [FEATURE ID: 8] . 5 . The method of claim 1 , wherein the substitute content comprises different advertisement content [FEATURE ID: 8] . 6 . The method of claim 5 , wherein the detecting , determining , replacing , and delivering steps are automatically performed by a network provider [FEATURE ID: 6] which is financially compensated for delivering the different advertisement content . 7 . The method of claim 5 , wherein the different advertisement content is a local advertisement [FEATURE ID: 12] delivered to each Web Browser [FEATURE ID: 6] in a geographic region [FEATURE ID: 8] that is serviced by a server [FEATURE ID: 1] performing the detecting , determining , replacing , and delivering steps . 8 . The method of claim 1 , wherein the determining step further comprises : comparing a uniform resource locator [FEATURE ID: 12] ( URL ) for a section [FEATURE ID: 6] of the served content against a set [FEATURE ID: 15] of URLs [FEATURE ID: 14] known to be associated with advertisements [FEATURE ID: 16] , wherein a matching [FEATURE ID: 11] of the compared URLs represents a positive determination [FEATURE ID: 13] of advertising content [FEATURE ID: 7] . 9 . The method of claim 8 , further comprising : determining a height [FEATURE ID: 13] and width associated with the advertising content ; and at least one of processing [FEATURE ID: 4] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US20080300972A1 Filed: 2007-05-30 Issued: 2008-12-04 Patent Holder: (Original Assignee) Individual (Current Assignee) Yahoo Inc Inventor(s): Jay Pujara Title: System and method for generating user-assisted advertising relevancy scores |
| [FEATURE ID: 1] method, recipient, browsing session, user profile, delivery method preferences | server, network, request, computer, display, template, browser | [FEATURE ID: 1] method, web page, user prior, web server, device, page |
| [TRANSITIVE ID: 2] comprising, contains, containing | including, comprises, having, involving, by, of, involves | [TRANSITIVE ID: 2] comprising, includes |
| [TRANSITIVE ID: 3] providing | generating, displaying, creating, including, rendering, processing, preparing | [TRANSITIVE ID: 3] formatting, inserting, receiving, providing |
| [FEATURE ID: 4] advertisement, interactive element, indication, identifier, analytics server, interface option | information, object, item, image, interface, application, offer | [FEATURE ID: 4] advertisement |
| [FEATURE ID: 5] first party, second party different | customer, person, consumer, website, recipient, page, client | [FEATURE ID: 5] user request, user location, user ', user |
| [FEATURE ID: 6] display | use, viewing, advertising, content | [FEATURE ID: 6] feedback |
| [FEATURE ID: 7] network communication | server, user, website, browser | [FEATURE ID: 7] web server log database |
| [TRANSITIVE ID: 8] delivered | submitted, provided, displayed, presented | [TRANSITIVE ID: 8] produced |
| [FEATURE ID: 9] computing device | site, system, website, network | [FEATURE ID: 9] server |
| [TRANSITIVE ID: 10] receiving, determining | monitoring, identifying, detecting, sensing, generating, analyzing, assessing | [TRANSITIVE ID: 10] determining |
| [FEATURE ID: 11] response | regard, answer, close proximity, accordance, reply, parallel, addition | [FEATURE ID: 11] response |
| [FEATURE ID: 12] text field, portion | display, placeholder, frame, field, position, location, text | [FEATURE ID: 12] link |
| [FEATURE ID: 13] contact information, recipient tracking data, types | metadata, statistics, feedback, attributes, criteria, details, parameters | [FEATURE ID: 13] user rating, user interaction, demographic data, information, previous user relevancy data, data, additional feedback |
| [FEATURE ID: 14] visitor information database | database, device, network, system, computer, record, profile | [FEATURE ID: 14] personal data |
| [FEATURE ID: 15] least delivery method preferences | address, user, identity, personal | [FEATURE ID: 15] age |
| [FEATURE ID: 16] demographic information, delivery methods selectable, selectable delivery preference options, additional information available | messages, information, instructions, data, content, selections, recipients | [FEATURE ID: 16] calculations, future advertisements |
| [FEATURE ID: 17] additional information, data | information, metadata, statistics, parameters, database, and, advertisement | [FEATURE ID: 17] rating |
| [FEATURE ID: 18] activation | status, performance, display, evaluation | [FEATURE ID: 18] relevancy |
| [FEATURE ID: 19] claim | embodiment, paragraph, figure, item, clause, dai claim, clair | [FEATURE ID: 19] claim |
| 1 . A method [FEATURE ID: 1] of online advertising , comprising [TRANSITIVE ID: 2] : providing [TRANSITIVE ID: 3] an advertisement [FEATURE ID: 4] associated with a first party [FEATURE ID: 5] for display [FEATURE ID: 6] in a network communication [FEATURE ID: 7] delivered [TRANSITIVE ID: 8] to a computing device [FEATURE ID: 9] of a recipient [FEATURE ID: 1] during a browsing session [FEATURE ID: 1] , wherein the advertisement contains [TRANSITIVE ID: 2] an interactive element [FEATURE ID: 4] displayed within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 5] than the first party ; receiving [TRANSITIVE ID: 10] an indication [FEATURE ID: 4] that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 10] , in response [FEATURE ID: 11] to the receiving the indication , whether an identifier [FEATURE ID: 4] containing [TRANSITIVE ID: 2] unique identifying information about the recipient is present on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field [FEATURE ID: 12] to be displayed in at least a portion [FEATURE ID: 12] of the advertisement ; receiving contact information [FEATURE ID: 13] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 1] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 14] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences [FEATURE ID: 15] and demographic information [FEATURE ID: 16] ; retrieving additional information [FEATURE ID: 17] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences [FEATURE ID: 1] , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation [FEATURE ID: 18] by the recipient of the interactive element as recipient tracking data [FEATURE ID: 13] in an analytics server [FEATURE ID: 4] , the recipient tracking data [FEATURE ID: 17] being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 19] 1 , further including : causing an interface option [FEATURE ID: 4] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable [FEATURE ID: 16] by the recipient ; receiving an indication of at least one delivery method selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options [FEATURE ID: 16] to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 13] of additional information available [FEATURE ID: 16] |
1 . A method [FEATURE ID: 1] for determining [TRANSITIVE ID: 10] user relevancy of an advertisement [FEATURE ID: 4] , the method comprising [TRANSITIVE ID: 2] : formatting [TRANSITIVE ID: 3] a web page [FEATURE ID: 1] in response [FEATURE ID: 11] to a user request [FEATURE ID: 5] ; wherein formatting includes [TRANSITIVE ID: 2] inserting [TRANSITIVE ID: 3] at least one advertisement in the web page ; including inserting a rating device for the at least one advertisement on a web page ; and receiving [TRANSITIVE ID: 3] user rating [FEATURE ID: 13] of the advertisement produced [TRANSITIVE ID: 8] by user interaction [FEATURE ID: 13] with the rating device . 2 . The method according to claim [FEATURE ID: 19] 1 further comprising providing [TRANSITIVE ID: 3] at least one server [FEATURE ID: 9] for performing calculations [FEATURE ID: 16] based on the received user rating ; wherein performing calculations includes storing the rating [FEATURE ID: 17] . 3 . The method according to claim 2 wherein the at least one server collects demographic data [FEATURE ID: 13] from the user prior [FEATURE ID: 1] to authorizing users to rate advertisements . 4 . The method according to claim 3 wherein the demographic data includes at least one of age [FEATURE ID: 15] , sex , income , primary industry , and information [FEATURE ID: 13] relating to the user location [FEATURE ID: 5] . 5 . The method according to claim 3 wherein the at least one server collecting the demographic data has built in security so a user ' [FEATURE ID: 5] s personal data [FEATURE ID: 14] is not compromised . 6 . The method according to claim 2 wherein the at least one server is a web server [FEATURE ID: 1] that displays future advertisements [FEATURE ID: 16] based on previous user relevancy data [FEATURE ID: 13] collected . 7 . The method according to claim 5 further comprising : a web server log database [FEATURE ID: 7] coupled with the web server ; communicating data [FEATURE ID: 13] related to the at least one advertisement between a web server log database and the web server . 8 . The method according to claim 1 , wherein inserting a rating device comprises inserting a device [FEATURE ID: 1] to rank an advertisement based on predefined criteria 9 . The method according to claim 1 wherein formatting comprises inserting a link [FEATURE ID: 12] near the advertisement where a user [FEATURE ID: 5] can rank the advertisement . 10 . The method according to claim 1 wherein receiving the user rating comprises : receiving data capturing the relevancy [FEATURE ID: 18] of the advertisement . 11 . The method according to claim 1 , wherein inserting a rating device for the advertisement on the page [FEATURE ID: 1] further comprises inserting a device to provide additional feedback [FEATURE ID: 13] regarding the advertisement . 12 . The method according to claim 1 further comprising compensating users for their feedback [FEATURE ID: 6] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US7460653B2 Filed: 2003-03-07 Issued: 2008-12-02 Patent Holder: (Original Assignee) Callwave Inc (Current Assignee) Callwave Communications LLC ; FuzeBox Software Corp Inventor(s): David Brahm, David Trandal Title: Apparatus and methods for telecommunication authentication |
| [FEATURE ID: 1] method, data, delivery method | system, server, network, computer, device, provider, mode | [FEATURE ID: 1] method, user, call processing system, first telephone number, service |
| [TRANSITIVE ID: 2] comprising, contains, containing | having, involving, of, comprises, includes, providing, with | [TRANSITIVE ID: 2] using, comprising, including |
| [TRANSITIVE ID: 3] providing, receiving, determining | identifying, processing, requesting, acquiring, detecting, transmitting, establishing | [TRANSITIVE ID: 3] authenticating, storing, receiving, comparing |
| [FEATURE ID: 4] advertisement, network communication, identifier, information, recipient tracking data, analytics server | application, address, interface, input, data, item, indication | [FEATURE ID: 4] charge number information, call instruction, IP network |
| [TRANSITIVE ID: 5] associated, delivered, present | provided, communicated, corresponding, identified, registered, displayed, related | [TRANSITIVE ID: 5] associated |
| [FEATURE ID: 6] first party, recipient, second party different, user profile, visitor information database | user, customer, person, device, location, party, transaction | [FEATURE ID: 6] user identity, first phone number, user order, call, first user, phone service, product, second telephone number, caller identity, good, phone number |
| [FEATURE ID: 7] computing device | terminal, system, machine, smartphone, contact, client, network | [FEATURE ID: 7] computer terminal |
| [FEATURE ID: 8] browsing session | request, delay, time, call, period, transaction | [FEATURE ID: 8] first condition |
| [FEATURE ID: 9] indication, interface option | information, action, input, identifier, arrangement, application, indicator | [FEATURE ID: 9] instruction |
| [FEATURE ID: 10] response | part, sequence, turn, parallel, addition, advance | [FEATURE ID: 10] order |
| [FEATURE ID: 11] unique | associated, the, first, corresponding, user | [FEATURE ID: 11] stored |
| [FEATURE ID: 12] portion | first, subset, representation, fraction, partial, segment, component | [FEATURE ID: 12] portion |
| [FEATURE ID: 13] contact information, demographic information, additional information, selectable delivery preference options, types | information, parameters, instructions, messages, content, data, details | [FEATURE ID: 13] account information, SS7 signaling information, ID signaling information, call signaling information, caller identification information |
| [FEATURE ID: 14] delivery method preferences | determining, request, identity, matching | [FEATURE ID: 14] comparison |
| [FEATURE ID: 15] activation | evaluation, application, triggering, execution | [FEATURE ID: 15] occurrence |
| [FEATURE ID: 16] claim | aspect, preceding claim, embodiment, clair, paragraph, figure, item | [FEATURE ID: 16] claim |
| [FEATURE ID: 17] additional information available | communication, information, services, calling, signals, data, telephony | [FEATURE ID: 17] telephony signaling, calls, signaling information |
| 1 . A method [FEATURE ID: 1] of online advertising , comprising [TRANSITIVE ID: 2] : providing [TRANSITIVE ID: 3] an advertisement [FEATURE ID: 4] associated [TRANSITIVE ID: 5] with a first party [FEATURE ID: 6] for display in a network communication [FEATURE ID: 4] delivered [TRANSITIVE ID: 5] to a computing device [FEATURE ID: 7] of a recipient [FEATURE ID: 6] during a browsing session [FEATURE ID: 8] , wherein the advertisement contains [TRANSITIVE ID: 2] an interactive element displayed within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 6] than the first party ; receiving [TRANSITIVE ID: 3] an indication [FEATURE ID: 9] that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 3] , in response [FEATURE ID: 10] to the receiving the indication , whether an identifier [FEATURE ID: 4] containing [TRANSITIVE ID: 2] unique [FEATURE ID: 11] identifying information [FEATURE ID: 4] about the recipient is present [FEATURE ID: 5] on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field to be displayed in at least a portion [FEATURE ID: 12] of the advertisement ; receiving contact information [FEATURE ID: 13] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 6] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 6] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 13] ; retrieving additional information [FEATURE ID: 13] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences [FEATURE ID: 14] , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation [FEATURE ID: 15] by the recipient of the interactive element as recipient tracking data [FEATURE ID: 4] in an analytics server [FEATURE ID: 4] , the recipient tracking data [FEATURE ID: 1] being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 16] 1 , further including : causing an interface option [FEATURE ID: 9] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options [FEATURE ID: 13] to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 13] of additional information available [FEATURE ID: 17] |
1 . A method [FEATURE ID: 1] of authenticating [TRANSITIVE ID: 3] a user identity [FEATURE ID: 6] using [TRANSITIVE ID: 2] telephony signaling [FEATURE ID: 17] , comprising [TRANSITIVE ID: 2] : storing [TRANSITIVE ID: 3] account information [FEATURE ID: 13] for a user [FEATURE ID: 1] , the account information including [TRANSITIVE ID: 2] at least a first phone number [FEATURE ID: 6] associated [TRANSITIVE ID: 5] with the user ; receiving [TRANSITIVE ID: 3] a user order [FEATURE ID: 6] ; receiving a call [FEATURE ID: 6] from the user , the call including associated SS7 signaling information [FEATURE ID: 13] , including charge phone number information ; comparing [TRANSITIVE ID: 3] the charge number information [FEATURE ID: 4] with the stored [TRANSITIVE ID: 11] first phone number to authenticate that the user is associated with the first phone number ; and based at least in part on the comparison [FEATURE ID: 14] , selectively causing the user order to be fulfilled . 2 . The method as defined in claim [FEATURE ID: 16] 1 , further comprising comparing Caller - ID signaling information [FEATURE ID: 13] with the first phone number in order [FEATURE ID: 10] to authenticate that the first user [FEATURE ID: 6] is associated with the first phone number . 3 . The method as defined in claim 1 , further comprising causing a computer terminal [FEATURE ID: 7] associated with the user to automatically place the call . 4 . The method as defined in claim 1 , wherein the call is placed by the user . 5 . The method as defined in claim 1 , wherein the order includes at least request to add , change , or remove a phone service [FEATURE ID: 6] . 6 . The method as defined in claim 1 , wherein the order is for a product [FEATURE ID: 6] . 7 . A method of authenticating a user identity using telephony signaling , comprising : receiving at a call processing system [FEATURE ID: 1] from a first user a call handling instruction [FEATURE ID: 9] for calls [FEATURE ID: 17] placed to a first telephone number [FEATURE ID: 1] ; causing , via the call processing system , a computer terminal associated with the first user to place a call to a second telephone number [FEATURE ID: 6] , the call including corresponding call signaling information [FEATURE ID: 13] ; receiving the call and corresponding call signaling information ; comparing at least a portion [FEATURE ID: 12] of the corresponding call signaling information with the first telephone number ; and based at least in part on the comparison , determining if the call instruction [FEATURE ID: 4] is to be complied with . 8 . The method as defined in claim 7 , wherein the call handling instruction is received from the computer terminal via an IP network [FEATURE ID: 4] . 9 . The method as defined in claim 7 , wherein the call handling instruction is an instruction to forward calls placed to the first telephone number upon the occurrence [FEATURE ID: 15] of at least a first condition [FEATURE ID: 8] . 10 . The method as defined in claim 7 , wherein the portion of the corresponding signaling information [FEATURE ID: 17] being compared includes charge number information . 11 . The method as defined in claim 7 , wherein the portion of the corresponding signaling information being compared includes caller identification information [FEATURE ID: 13] . 12 . A method of authenticating a caller identity [FEATURE ID: 6] using SS7 signaling , comprising : receiving a user order for a good [FEATURE ID: 6] and / or a service [FEATURE ID: 1] ; requesting that the user provide a phone number [FEATURE ID: 6] |
| Targeted Patent: Patent: US8719101B1 Filed: 2009-03-25 Issued: 2014-05-06 Patent Holder: (Original Assignee) COR Inc (Current Assignee) Adnexus Inc Inventor(s): Timothy L. Booth, Shawn Sandifer Title: System and method of on-line advertising | Cross Reference / Shared Meaning between the Lines |
Charted Against: Patent: US7457283B2 Filed: 2004-12-13 Issued: 2008-11-25 Patent Holder: (Original Assignee) TransNexus Inc (Current Assignee) TransNexus Inc Inventor(s): James P. G. Dalton, Jr., Dmitry Isakbayev Title: Method and system for securely authorized VoIP interconnections between anonymous peers of VoIP networks |
| [FEATURE ID: 1] method, network communication, recipient, second party different, data, delivery method | computer, device, server, network, gateway, subscriber, customer | [FEATURE ID: 1] method, first peer computer network, routing table, system, first call point control device, first telephone |
| [TRANSITIVE ID: 2] comprising, contains, containing | including, involving, comprises, having, for, of, involves | [TRANSITIVE ID: 2] VoIP networks, comprising |
| [TRANSITIVE ID: 3] providing | communicating, delivering, identifying, presenting, receiving, broadcasting, directing | [TRANSITIVE ID: 3] sending |
| [FEATURE ID: 4] advertisement, identifier, analytics server, interface option | interface, application, item, entry, object, offer, image | [FEATURE ID: 4] individual VoIP call authorization request |
| [TRANSITIVE ID: 5] associated, delivered | routed, initiated, corresponding, sent, generated, provided, related | [TRANSITIVE ID: 5] originating |
| [FEATURE ID: 6] first party, user profile | user, request, transaction, query, message, network, contact | [FEATURE ID: 6] VoIP call, individual VoIP call |
| [FEATURE ID: 7] computing device | network, client, user, telephone, terminal, subscriber, system | [FEATURE ID: 7] first computer network, bandwidth, token, second computer network |
| [FEATURE ID: 8] browsing session, text field | message, transfer, connection, header, notification, frame, communication | [FEATURE ID: 8] call setup request |
| [TRANSITIVE ID: 9] receiving, determining, delivery method preferences | monitoring, recognizing, indicating, establishing, detecting, analyzing, checking | [TRANSITIVE ID: 9] determining, identifying, completing |
| [FEATURE ID: 10] contact information, additional information, selectable delivery preference options | information, parameters, instructions, details, attributes, options, conditions | [FEATURE ID: 10] criteria, prices, available second peer computer networks |
| [FEATURE ID: 11] visitor information database | database, host, network, memory, device, website, client | [FEATURE ID: 11] clearinghouse |
| [FEATURE ID: 12] demographic information | conditions, characteristics, parameters, attributes, bandwidth, requirements, rules | [FEATURE ID: 12] price information, pricing, quality |
| [FEATURE ID: 13] claim | aspect, embodiment, paragraph, figure, item, clause, of claim | [FEATURE ID: 13] claim |
| [FEATURE ID: 14] types | levels, parameters, conditions, characteristics, cost, amounts, availability | [FEATURE ID: 14] price, historical quality |
| [FEATURE ID: 15] additional information available | information, services, data, delivery | [FEATURE ID: 15] service |
| 1 . A method [FEATURE ID: 1] of online advertising , comprising [TRANSITIVE ID: 2] : providing [TRANSITIVE ID: 3] an advertisement [FEATURE ID: 4] associated [TRANSITIVE ID: 5] with a first party [FEATURE ID: 6] for display in a network communication [FEATURE ID: 1] delivered [TRANSITIVE ID: 5] to a computing device [FEATURE ID: 7] of a recipient [FEATURE ID: 1] during a browsing session [FEATURE ID: 8] , wherein the advertisement contains [TRANSITIVE ID: 2] an interactive element displayed within the advertisement , and wherein the network communication is associated with a second party different [FEATURE ID: 1] than the first party ; receiving [TRANSITIVE ID: 9] an indication that the recipient activated the interactive element displayed within the advertisement ; determining [TRANSITIVE ID: 9] , in response to the receiving the indication , whether an identifier [FEATURE ID: 4] containing [TRANSITIVE ID: 2] unique identifying information about the recipient is present on the computing device ; if the identifier containing unique identifying information about the recipient is not present on the computing device : causing a text field [FEATURE ID: 8] to be displayed in at least a portion of the advertisement ; receiving contact information [FEATURE ID: 10] inputted into the text field by the recipient ; generating a user profile [FEATURE ID: 6] associated with the recipient based on the contact information ; and causing an identifier associated with the user profile to be stored on the computing device of the recipient ; and if the identifier containing unique identifying information about the recipient is present on the computing device : retrieving a user profile associated with the recipient from a visitor information database [FEATURE ID: 11] using at least a portion of the identifier , wherein the user profile comprises at least delivery method preferences and demographic information [FEATURE ID: 12] ; retrieving additional information [FEATURE ID: 10] associated with the advertisement based on at least a portion of the user profile associated with the recipient ; delivering the additional information to the recipient based on the delivery method preferences [FEATURE ID: 9] , the delivering being performed without interrupting the browsing session of the recipient ; and recording the activation by the recipient of the interactive element as recipient tracking data in an analytics server [FEATURE ID: 4] , the recipient tracking data [FEATURE ID: 1] being associated with the unique identifying information about the recipient . 2 . The method of claim [FEATURE ID: 13] 1 , further including : causing an interface option [FEATURE ID: 4] to be displayed in at least a portion of the advertisement , wherein the interface option includes a plurality of delivery methods selectable by the recipient ; receiving an indication of at least one delivery method [FEATURE ID: 1] selected by the recipient ; and updating the delivery method preferences in the user profile of the recipient to reflect the at least one delivery method selected by the recipient . 3 . The method of claim 1 , further including : causing a plurality of selectable delivery preference options [FEATURE ID: 10] to be displayed in at least a portion of the advertisement , the plurality of selectable delivery preference options including types [FEATURE ID: 14] of additional information available [FEATURE ID: 15] |
1 . A method [FEATURE ID: 1] for securely authorizing VoIP interconnection between peers of VoIP networks [FEATURE ID: 2] : determining [TRANSITIVE ID: 9] if a VoIP call [FEATURE ID: 6] originating [TRANSITIVE ID: 5] from a first peer computer network [FEATURE ID: 1] must be completed by one or more second peer computer networks that are separate from the first computer network [FEATURE ID: 7] ; identifying [TRANSITIVE ID: 9] the one or more second peer computer networks that are capable of completing [TRANSITIVE ID: 9] the VoIP call ; identifying peering criteria [FEATURE ID: 10] comprising [TRANSITIVE ID: 2] price information [FEATURE ID: 12] for the VoIP call and at least one of bandwidth [FEATURE ID: 7] and network quality of service [FEATURE ID: 15] in an individual VoIP call authorization request [FEATURE ID: 4] ; sending [TRANSITIVE ID: 3] each individual VoIP call authorization request comprising the peering criteria to a peering authority , the peering authority comprising a clearinghouse [FEATURE ID: 11] ; evaluating the peering criteria with the peering authority in which the peering authority compares prices [FEATURE ID: 10] in one or more pricing tables with the price [FEATURE ID: 14] for each individual VoIP call [FEATURE ID: 6] set forth in the peering criteria ; based on the evaluation of the peering criteria , generating one or more tokens corresponding to the one or more second peer computer networks ; and completing the VoIP call with a token [FEATURE ID: 7] . 2 . The method of claim [FEATURE ID: 13] 1 , further comprising : sending the one or more tokens to the first peer computer network ; and sending a call setup request [FEATURE ID: 8] comprising a token from the first peer computer network to the second computer network [FEATURE ID: 7] . 3 . The method of claim 1 , wherein identifying one or more second peer computer networks further comprises reviewing available second peer computer networks [FEATURE ID: 10] stored in a routing table [FEATURE ID: 1] . 4 . The method of claim 1 , wherein identifying one or more second peer computer networks further comprises discovering second peer computer networks using route discovery protocols . 5 . The method of claim 1 , wherein evaluating the peering criteria further comprises identifying a type of service requested in the peering criteria . 6 . The method of claim 1 , wherein evaluating the peering criteria further comprises determining if pricing [FEATURE ID: 12] associated with the VoIP call are acceptable by one or more second peer computer networks . 7 . The method of claim 1 , wherein evaluating the peering criteria further comprises determining if quality [FEATURE ID: 12] of service associated with the peering criteria are acceptable by one or more second peer computer networks . 8 . The method of claim 1 , wherein evaluating the peering criteria further comprises comparing historical quality [FEATURE ID: 14] of service of the second computer network to the quality of service requested in the peering criteria . 9 . A system [FEATURE ID: 1] for securely authorizing VoIP interconnection between devices of VoIP networks : a first call point control device [FEATURE ID: 1] of a first computer network , for determining if a VoIP call originating from a first telephone [FEATURE ID: 1] |